3 reasons why bootstrapping my business was better than relying on VC

From there he worked in senior positions in the e-commerce industry before founding DevSquad, a software development firm that helps entrepreneurs launch new SaaS products and growing companies plug in a ready-to-go dev team. We relentlessly A/B tested our brand messaging, changed our website every 6 months until we found the design that works, and pivoted to leverage YouTube ads after we saw that many of our clients were likely to find us there.While it may seem counterintuitive, not having excess time and money to spend on your recruitment strategy could actually be a blessing in disguise when it comes to supercharging your hiring process.For example, it’s notoriously hard to find quality developers — especially in the numbers that we need them. As a bootstrapped company, we didn’t have the money to endlessly throw at our hiring process, nor did we have the time to waste on finding great candidates.To solve this, we developed an efficient and streamlined hiring process to help us find the best applicants. Had we been able to spend the money on taking a while to find the top developers we have, there’s no way we would have created such an efficient hiring funnel.Bootstrapping my business hasn’t been easy, but it’s been worth it.