After Steve book review: How Apple became a million-dollar company
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Jonathan A. Knee
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Summary
Every new product, no matter how innovative or how many services buttress its competitive defenses, eventually will become just another toaster.Apple may not require Jony Ive, who left the company in 2019, to fill the need for continuous creative innovation, but Tim Cook's ultimate legacy will in part hinge on whether he can find a way to reconcile method and magic in what somehow became the most valuable company, of any kind, in the world.Jonathan A.
As said here by Jonathan A. Knee