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Amazon's Latest Gimmicks Are Pushing the Limits of Privacy


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Positivity     37.00%   
   Negativity   63.00%
The New York Times
SOURCE: https://www.wired.com/story/amazon-drone-camera-go-palm-data-privacy/
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Summary

Both products aim to make security and authentication more convenient—but for privacy-conscious consumers, they also raise red flags.Amazon's latest data-hungry innovations are not launching in a vacuum. It's only a matter of time," says Joseph Lorenzo Hall, a longtime security and privacy researcher and a senior vice president at the nonprofit Internet Society.Additionally, while companies like Apple and Samsung have brought biometric fingerprint and face scanners to the masses by making sure the data never leaves the device, Amazon One takes the opposite approach. Then the service compares that signature to the one on file in each user's account and returns a match or no match answer back down to the device.It makes sense that Amazon doesn't want to store databases of people's palm data locally on publicly accessible machines that could be manipulated. In addition, Amazon One palm data is stored separately from other personal identifiers, and is uniquely encrypted with its own keys in a secure zone in the cloud."Privacy advocates note, though, that all of this focus on security and data protection belies a larger question about where digital surveillance technologies can lead when they are normalized and become ubiquitous."Amazon is throwing terrifying spaghetti at the wall," says Evan Greer, deputy director of the digital rights group Fight for the Future. "With each new product they release it becomes more and more clear that their goal is to amass so much data about everything that their monopoly power becomes unchallengeable."Weeks before Always Home Cam and Amazon Go, the company announced a new wearable called Halo which claims to, among other things, track the emotional tone of your voice.The technological leaps like the ones Amazon has been taking create subtle but powerful guiding forces in society despite, in some cases, unclear gains for users.

As said here by Wired