An Airbnb For Farmland Hits A Snag, As Farmers Raise Data Privacy Concerns
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Smith Farms
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Tillable
the Climate Corporation
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Tillable-Climate Corporation
Climate [Corporation
NPR
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Dan Charles
Soybean
Daniel Acker
Parker Smith
Corbett Kull
Tillable
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American
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Midwest
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Tiskilwa
Ill.
Champaign
Chicago
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Summary
So Smith was pretty upset when he heard that a company had sent letters to his landlords a few months ago, offering cash up front to rent the land that he's been farming. Corbett Kull, Tillable's CEO, says that his company sent out thousands of these letters to landowners. And after Smith learned about Tillable's letters to landowners, Smith had to wonder: Did Tillable target specific landlords because it got access to data about how productive and profitable their land is? If someone had his data, Smith says, "they would know yields; they'd be able to roughly figure out how much money a guy was making." Just over a week ago, Tillable, the company that's trying to use the Internet to disrupt farming, was itself disrupted by farmers on the Internet.
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