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Bet responsibly? A struggle for some as sportsbook ads widen

The Associated Press
the U.S. Supreme Court
The American Gaming Association
the National Council on Problem Gambling
Gamble responsibly,’
GVC Holdings
MGM Resorts
Caesars Entertainment
Major League Soccer
the Dallas Cowboys
the University of North Carolina
the Council on Compulsive Gambling of New Jersey

Gamble responsibly.”It’s
Gamblers Anonymous
Sara Slane
Joe Asher
William Hill US
Martin Lycka
Scott Kaufman-Ross
Neva Pryor
Wayne Parry



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the United States
New Jersey
New York
the District of Columbia
New York TV
Las Vegas
Sin City

Super Bowl
the Super Bowl

Positivity     47.00%   
   Negativity   53.00%
The New York Times
Write a review: Associated Press

Instead, the footnote caps a powerful new temptation as ads for sports betting emerge in states that have recently legalized an activity once banned in most of the United States.Sharon, a 39-year-old homemaker, decided with her husband to move from New Jersey to New York specifically to get away from legalized sports betting, but still sees ads frequently that remind her of the tens of thousands of dollars in debt she racked up on a wagering app.Charlie, an information technology professional from suburban Philadelphia, says the advertisements and easy access makes wagering “tempting as hell,” even as his losses mounted to $400,000 as he bet online while traveling on service calls.They’ve complicated addiction recovery for Gary, a real estate agent from New Jersey who attends support group meetings and has lost nearly $2 million over a lifetime of gambling.“It seems like every fourth commercial, there’s one telling you how easy it is to bet on sports and make money,” said Gary, who like other gamblers spoke to The Associated Press on condition that his full name not be used because of stigmas some people associate with unhealthy gambling.“It’s right in front of my eyes, and even though I’ve been in recovery for years and go regularly to Gamblers Anonymous meetings, it’s starting to bother me,” he said. GVC, which operates several huge brands including bwin, Ladbrokes, Sportingbet and partypoker, signed a $200 million deal last year to offer sports betting and online gambling in the U.S. with MGM Resorts International.“The (European) market has become swamped with these advertisements,” said Martin Lycka, the company’s director of regulatory affairs.Lycka said ideally, governments would set acceptable guidelines and individual companies would go farther than the minimums in policing their own ads.“A balance needs to be struck,” he said.In the U.S., leagues have generally had a hand in the content of their advertising; not long ago the NFL even stopped ads for Las Vegas casinos from airing nationally during the Super Bowl, a move that seems well antiquated now given the pending move of the Raiders to Sin City and a marketing and data deal between the league and Caesars Entertainment, one of the biggest gambling operators in the world.Scott Kaufman-Ross, head of fantasy and gaming for the NBA, said advertising for sports betting is OK “if a fan is interested in betting and they want to bet. But if they’re not interested if they’re a problem gambler, they should not have it thrown in their face.”Bill Ordower, executive vice president of Major League Soccer, said restraint for leagues makes sense after a backlash several years ago to daily fantasy sports ads.“Any game you watched you were inundated with that advertising,” he said.Fantasy sports ads became such an annoyance that they even drew attention from law enforcement, with DraftKings and FanDuel settling a dispute in New York for a combined $12 million.For Gary, a 63-year-old real estate agent who has lost nearly $2 million gambling since his first bad bet on the Dallas Cowboys beating the Giants when he was 13, the struggle to resist advertising is made more difficult by the ease of betting online, a relatively new option in the legal gambling world outside Nevada.“They make it so tempting.

As said here by WAYNE PARRY