Cucinelli Says You Can?t Digitize the Feel of a Cashmere Sweater

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SOURCE: https://www.bloomberg.com/news/articles/2020-08-27/cucinelli-says-you-can-t-digitize-the-feel-of-a-cashmere-sweater

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Italian cashmere knitter Brunello Cucinelli SpA is convinced that luxury-goods buyers still want to shop in stores despite a pandemic-fueled shift to e-commerce.

As said here by Flavia Rotondi

Cucinelli Says You Can?t Digitize the Feel of a Cashmere Sweater

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Flavia Rotondi