How should non technical founders collaborate with software developers?

We caught up with Georgina ‘Gina’ Lupu Florian, CEO of Wolfpack Digital, to talk about her company, how they operate, and the nuances of running a consultancy.(This interview has been edited for clarity and length.)TechCrunch: As a developer for hire, how involved do you get when helping clients validate ideas before they bring their apps to market?Gina Lupu Florian: Our clients often choose us as their sole product and technical partner for their project, which means that we are highly involved in helping them with idea validation. After the coding phase is completed for any iteration, we support with rolling out the app to beta-testers, and for learning iteratively from the results in a lean way so that an optimal first version reaches the targeted audience at the official launch of the product.The degree to which we get involved with the idea validation may vary depending on the goals and needs of the project, the founders and/or stakeholders, and the stage at which the project is when we begin our collaboration. Our project managers/product owners also offer their support with relevant questions along the way, and we contribute with suggestions from our team to pragmatically reach the client’s goals with the best results given all the factors involved.What’s your average timeline for delivering a working app after you’ve signed a contract? Can Wolfpack Digital help clients navigate the approval process for app stores?Yes. We have an in-house QA team with a special knack for finding hidden issues, and they work closely with our developers and everyone else on the project. What can you tell us about the benefits and drawbacks of each, and when do you encourage clients to go hybrid?Yes, we work on both native and hybrid technologies for mobile apps, and the choice depends on each project’s type and particularities.