In market debut, Lyft counters Uber with 'nice guy' image
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Min ReadSAN FRANCISCO
Reuters
Lyft Inc
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People
John Zimmer
Logan Green
Anna-Marie Wascher
John Nickele
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Heather Somerville
Jane Lee
Joshua Franklin
Carl O'Donnell
Greg Roumeliotis
Jeffrey BenkoeAll
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Summary
5 Min ReadSAN FRANCISCO (Reuters) - Lyft Inc has been challenging larger ride-hailing rival Uber Technologies Inc for years by cultivating an image of caring more for its drivers, riders and the environment. But Lyft has been making inroads against Uber in the United States, boosting market share to 39 percent as of December from 35 percent in early 2018. But I would say price is the main factor,” said John Nickele, who owns a bicycle in San Francisco and spends about $30 a week on Lyft and Uber.
As said here by Heather Somerville