Kevin Mayer didn?t sign up for whatever happens to TikTok

Without ByteDance, Mayer’s position looks a whole lot smaller.In an email to staff discussing the departure also posted on Pandaily, ByteDance CEO Zhang Yiming noted that the sale would have a “significant impact” on Mayer’s job, “particularly given his global role while he’s based in the US.”Once TikTok is acquired, Mayer could end up “reporting to someone who likely wants to use TikTok for a different strategy,” said Tal Chalozin, chief technology officer at analytics firm Innovid.“Kevin’s the type of guy who needs to be involved with something very special,” Chalozin said. Whether or not he finds himself in another CEO position or heading up a specific division at another company — “I don’t think the three letter CEO title is everything to him,” Chalozin said — Mayer will move on.For the time being, Vanessa Pappas will act as interim CEO of TikTok. It’s a good fit: Pappas has worked with ByteDance on TikTok since 2018, becoming the platform’s general manager in January 2019. Randy Freer left his position as Hulu’s CEO after Disney acquired majority ownership, with everything moving under Mayer when he was still with the House of Mouse.“A company like Oracle is more likely to put that business under a different leader,” Stafford said.