Netflix cites ?more entertainment choices than ever,? raises prices again

As always, we offer a range of plans so members can pick a price that works for their budget." (Ars Technica asked Netflix representatives questions about the announcement but did not receive an immediate response.)That explanation reminds customers about the growing selection of affordable streaming options available in North America. (Physical DVD and Blu-ray rentals are still available for Netflix users in the US, with $9.99-per-month or $14.99-per-month options.)In the years since that decoupling, Netflix has delivered a mix of new tiers and price increases to those tiers, with its "premium" plan going live in 2013 at $11.99 per month and its "basic" plan emerging as a lower-fidelity option in 2014—at the same time that its "standard" plan rose to $8.99 per month. Ars Technica previously covered Netflix price increases in 2017 and 2019 (but not 2015), and we published a report about Netflix's subscriber drop-off in 2021, which could have been due to a 2020 price hike, a changing streaming consumption pattern as the pandemic temporarily eased, more streaming competition, or other factors.You must login or create an account to comment.Join the Ars Orbital Transmission mailing list to get weekly updates delivered to your inbox.