Paramount+
NFT
Kobe Bryant
Emmersive Entertainment
me.""Well
Avatar Dimension
TikTok
CBS Interactive Inc
Laurie Segall
Flo Rida
Flo Rida?""They're
LeBron James
David Kovacs
Erik Hicks
Kovaks
Cathy Hackl
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NFT."So
Kovaks
Hackl
Instagram
But NFTs are also changing music, fashion, sports and more -- they allow people to purchase digital moments, whether it's a blocked shot in a basketball game or even a popular meme.In a new 60 Minutes+ report streaming now on Paramount+, correspondent Laurie Segall followed along as award-winning rapper and songwriter Flo Rida made a performance of his song, "Low," into an NFT."So, when people get the NFT of what happened today," Segall asked the artist, "what are they getting? That's why Flo Rida along with entrepreneurs David Kovacs and Erik Hicks founded Emmersive Entertainment - a company that creates NFTs for people to own and collect."Think of it as a piece of real estate," Kovaks said.
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