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Super Bowl 2020 Ads Aim to Uplift, Mostly

Positivity     50%   
   Negativity   50%
The New York Times
SOURCE: https://www.wsj.com/articles/super-bowl-2020-ads-aim-to-uplift-mostly-11580648401?mod=hp_lead_pos5
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Summary

Lil Nas X, Buzz Lightyear and President Trump are among those featured in commercials that cost up to $5.6 million for 30 seconds

 As said here by Nat Ives
The Wall Street Journal
Nat Ives