The biggest problem with Microsoft?s fractured TikTok deal
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Summary
If the deal goes through, it would give Microsoft a new vantage on social networks and solve a variety of US national security concerns around TikTok’s newfound popularity.But there’s a problem at the heart of the deal that no one on either side has addressed — and it’s serious enough to doom the entire project if it can’t be resolved. Peeling those four countries away from the rest of TikTok would be enormously difficult, and even if it were successful, it would leave Microsoft with an undersized and strangely regional social network, presenting significant investment and revenue challenges. No one has ever acquired a regional section of a social network before, and peeling away the Microsoft-owned portion of TikTok will be harder than it looks.
As said here by Russell Brandom