Unblocking Xbox clips and the future of shareable gaming

Social interaction is at the heart of what makes gaming enjoyable for a lot of people, which is why you have such large and loyal communities built around gaming.“We want to be able to share the moment. Whether it’s humiliating one of our friends or a horrible fail that happened to us, or a great win,” says Clutch founder Ryan Probasco.Like most fruitful entrepreneurial ideas out there, Clutch was born out of the itch to solve a problem that its founders experienced themselves.Probasco and his co-founder Evrhet Milam were well into their Xbox gaming, regularly getting together with a group of their colleagues at Pinterest to play games such as Overwatch and Halo after work.One of those friends really got his kicks out of capturing clips of the group in action, and this was easily done with the inbuilt mechanisms of the Xbox. This is part of a larger trend that has seen specialist platforms pop up around all sorts of themes, as people realize that there is just so much content out there that the only way to meaningfully connect with people is to narrow things down a bit.Probasco is very excited about the future and believes that five years from now Clutch will become the top community for sharing gaming clips out there, with millions of people routinely using it to connect and interact with like-minded individuals over content that’s relevant to them.This post is part of our contributor series.